This post is just an opportunity to propose a new way to create programs, policies, and social marketing campaigns that (we hope) work better and cost less in terms of both time and money. Scientific activism is just a process for formally organizing our thinking about social change efforts. That's about all. It can help to have a system or a framework for organizing the work needed to start a new program, a new nonprofit, or a new advocacy effort. I think this scientific activism framework should be based on specific principles: 1. Data orientation - Use of numbers, rates, proportions, and percentages to inform decisions and guide our evaluations, of what to do and what works once we get things going. 2. Leverage - Related to above, we should look for ways to intervene that will produce the most change for a given level of effort (or spending). 3. Targeted innovation - Related to #2, we should champion social and technological innovations that get at the root of social pro...
This a blog about lateral thinking, SWOT analysis, problem solving, and brainstorming for advocacy, nonprofit strategy, fundraising, and program design.