David Castro's book Genership 1.0: Beyond Leadership Toward Liberating the Creative Soul offers some thoughts on leadership that can be valuable to new social ventures in particular. Bad assumptions, the quest for salvation and barriers to effective group thinking could all undermine a social venture. Assumptions in Social Venture Planning: New social ventures should proceed on sound assumptions. This statement should sound familiar and obvious. Putting an idea into practice— by testing assumptions and rejecting the bad ones—does not always happen. This fact is evident in how individuals in organizations plan and solve problems. Castro reminds us that the past might not be a reliable guide for the present. He points out that past experiences often don't translate because the current social environment is not like the past social environment. This is only a problem when social entrepreneurs forget that what worked for their heroes and mentors thirty years ag...
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