Crowdsourcing is the practice of submitting challenges or problems to an online group for their input. Have you ever used crowdsourcing for anything? If not, you might be missing out on a powerful tool. Nonprofits could do lots of things with crowdsourcing: 1. Fundraising - This should be obvious. Your organization could use a crowdsourcing site like Kickstarter.com to raise money for general operations, or for a specific purpose. 2. Marketing - You can also crowdsource advertising, branding, and marketing challenges. There are sites for those things, including Crowspring, Kluster, 99Designs, and PopTent. 3. Naming Things - Stumped trying to come up with a name for a campaign, program, or project? I guess this can happen. Why not use crowdsourcing to solicit ideas? 4. Program Design - Designing a program that will do a great job of meeting a certain need, say mental health assistance for homeless people, might not be tough all of the time. Sometimes you might want a whole cro...
This a blog about lateral thinking, SWOT analysis, problem solving, and brainstorming for advocacy, nonprofit strategy, fundraising, and program design.